THE GUARD
The Guard housed the best professional VALORANT players in the league. They were looking to elevate their content with only 4 months left in the season.
We took an educational approach which brought in tremendous results in those 4 months. They became the go-to short form channel for educational VALORANT videos.
250K+ Followers
A quick jump from 50K to 260K followers on Tiktok.
150K+ Subscribers
A consistent rise from 68K to 160K subscribers on YouTube.
300K Average Views
Averaging 300K Views on uploads across Tiktok, Reels and Shorts.
Jarritos Content Partnership
With Jarritos becoming the official sponsor for the pro-team, Arctic Studios needed to combine Jarritos into the current content strategy already in motion.
With our talented video editors and motion designers, we strategically embedded Jarritos naturally into each short-form video -- resulting in millions of organic impressions for The Guard as well as Jarritos.
Player Integration
An esports team needs their players incorporated into content - The Guard was no different.
Arctic Studios worked closely with Trent (Pro Player for The Guard) to create exclusive content for The Guard's short-form platforms. Going through scripts and vocal work to create more engaging videos.